For all my American readers, I hope you had a suitably good Independence Day.  Naturally it’s not something that we celebrate over here in the U.K. ;-) but neverthless I hope you had a good weekend.

Here in Bristol  we had an Afro Carribean street carnival called St Pauls Carnival.  It’s only been going for about 42 years and only attracts about 60,000 people but it’s still quite a unique  event.  People open up their front gardens (otherwise unknown  over here) and there is all sorts of reggae, ska, rap and all  sorts of loud music blaring out of every possible corner.

There’s plenty of fantastic food, including jerk chicken and  curried goat and it’s a real celebration of the cultural variety of this city.

I took the wife and children down for a few hours and then met up  with a friend who kept me company for a few more hours.  As  usual, I was in real pain from my sciatica by the time I went  home but it was definately a great day.
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Marketing Tip of the Day
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Today I want to talk to you about what I believe is one of the  best online business models that you can have.  That is publishing your own ebooks.  I know that many of you will be immediately put off by the thought of actually having to write  the material yourself.  So, before I go on to list the many benefits of publishing info products, let me reassure you a  little.

You don’t have to be a professional writer at all. To begin with your style of writing can be much more informal and casual when writing for an online audience.  If you really don’t want to do the writing yourself you can easily hire someone to do the writing for you via a service like Elance or Odesk.  There are people that are full time ghostwriters and if you are careful to vet your writer properly you can have some really excellent material written for you.  This is actually a very common practise and there is nothing unusual, shady or illegal about it.

Some of the benefits to this business model are:

*  You don’t have to worry about physical stock
*  If you pick an evergreen topic, your ebook can go on to produce income for many years
*  Your overheads are extremely low
*  You can sell an ebook for more than the equivalent physical book
*  You can recruit other people to sell your ebook for you by offering a generous commission

There is a process that you have to learn which includes finding a niche, seeking out joint venture partners to help you launch your ebook as well as setting up an affiliate program.

Once you have been through the process though, it is not that difficult and the rewards are plentiful.

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Today’s Recommendation
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A couple of weeks ago, I recommended a product that I myself have bought and use called Web Traffic Genius.  If you didn’t have time to read that e-mail, it’s a wordpress plugin that automatically posts RSS feeds for all of your posts to many of the RSS directories.  This gets you backlinks and traffic on autopilot and it definately works.

http://gregoryhyne.com/recommends/webtrafficgenius

I ‘m writing about it again today because they have added a new module that teaches you how to use web video to help you get web traffic and google rankings using all the latest and best video strategies.  They show you how to create a video in minutes even if you have never created a web video before.  It’s also free.

If you’ve already bought Web Traffic Genius, you will now get FREE access to this new material.

If you aren’t already using video, you should be.  More people use Youtube to search than Google now and video is growing all the time.  Don’t miss the boat!

http://gregoryhyne.com/recommends/webtrafficgenius

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Quotation
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William Arthur Ward said,

Do more than belong: participate. Do more than care: help. Do more than believe: practice. Do more than be fair: be kind. Do more than forgive: forget. Do more than dream: work.

That’s it for today.  Take Care

Greg

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