The weekend is finally here and I am off to London in about 3 hours for my weekend of fun.

The all day picnic has been cancelled due to bad weather but I’ll still be meeting up with friends and will probably spend the afternoon in a pub garden talking nonsense and generally trying not to bore my friends to death with internet marketing babble.

On the other hand, I’ll have to put up with their football (soccer) babble so I suppose all is fair in love and war.

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Marketing Tip of the Day
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My tip for today is to make sure that you promote high ticket items and recurring items as well as the $20 ebooks that you may have been promoting so far.

Okay, okay, I know you think it’s obvious but give me a second if you will.

It’s very easy to jump to conclusions about your market or the amount of money that they are willing to spend.  If you do that you will be leaving a lot of money on the table.

In fact it is easy to to sell high ticket items to the people that are willing and able to spend the higher amounts of money.

Try to remember that you are not your market!

You should also try to bear in mind that it’s pretty much the same amount of effort to sell a cheap item as a high ticket product.

Remember, all you are doing is connecting buyers with products so you might as well include pricier items for those that are willing to pay.

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What Can I Do For You?
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My newsletter is here to help you.

What would you like me to write about?

What type of information would best help you achieve your goals?

Are there any burning questions that you want to have answered?

You can write in to my e-mail as you have been doing or alternatively, feel free to leave a comment on my blog.

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Quotation
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G.K. Chesterton said,

“I do not believe in a fate that falls on men however they act;
but I do believe in a fate that falls on them unless they act.”
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A Moment’s Inspiration
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Take a moment to pause in your busy life and bring to mind these things:

  • A beautiful sunset over a deep blue sea.
  • A white-capped mountain range.
  • A baby taking its first faltering step.
  • A rose.
  • The look on an old lady’s face when she first sees her grandchild.
  • The tears an athlete sheds when their national anthem plays.

How did each one of those things make you feel, deep down inside?

Now make your own list.

It’s true, isn’t it: the best things in life are free.

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This Week’s Quick Tip
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Don’t allow yourself to become a victim to negative thoughts.

They will surely destroy you.

Your mind is so powerful that it will work to make every thought, when repeated often enough, come true. When you constantly see the downside of everything, that is exactly what you will get.

Karl Wallenda, the famous high-wire performer, fell to his death in 1978. His wife said afterwards, “All Karl thought about forthree months prior to it was falling. It seemed to me he put all his energies into ‘not falling’, rather than walking the tightrope.”

Life is like a tightrope. Keep your eyes up and your mind focused on the positive outcome and you’ll avoid many of the pitfalls along the way.
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Just For Fun
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The first CD ever to be released to the public was Billy Joel’s

“52nd Street”. It was launched in Japan in October 1982

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